Rvo, Friday, 13 October 2017
In each country, there are rules of conduct that you must take into account when doing business. Below you will find some standards of conduct for
the business culture of the United Kingdom (UK).
Do' s
Politeness is still very important to British people.
Building relationships are essential in the UK. Come and visit your network frequently and maintain it.
Don't come straight to the point. Talk about the weather or sport to break the ice.
Speak business English well.
Don' ts
Do not be too direct. British people sometimes experience directness as rude and rude.
Do not criticise, especially the British people themselves or their customs.
Do not talk about private matters on the shop floor.
Be careful when interpreting what British people say. Sometimes they mean something entirely different from what we as foreigners think.
The British
British people are reserved. Once a contract has been concluded, he or she will be open and straightforward. Personal contact plays a vital role in
doing business with the British, but with an appropriate distance. Private and commercial usually remain strictly separated.
Making appointments
Be on time. The British businessman is punctual and expects that from you too.
Take in London ample time to be on time. Due to the vast distances and traffic density, it is not easy to estimate the time required to travel.
Clothing
In the UK, people dress formally.
Communication
A business conversation often starts and ends with small talk about the trip, the weather and sport.
The British expect foreigners to be able to express themselves quickly and to the point in a conversation, especially during an introduction ('
pitch talk'). You can explain in a few minutes what the core activity of your company is and what the strengths of your product or service are.
You cannot use expressions such as' please' and' thank you' often enough.
The British businessman rarely shows that he disagrees with his interlocutor. Nor will he say yes or no soon.
England and Wales, Scotland and Northern Ireland
The United Kingdom is also inhabited by Scots, Welshmen and Irish. Do not talk about 'England' if you are referring to the whole of the United
Kingdom or another part of the country. For non-English people, this may be sensitive.
This article of
is based on
. Translated from the Dutch language by Jos Deuling.